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National Workshop on Business Research Methods

National Workshop on Business Research Methods

Poddar Management and Technical Campus organizes workshops to promote research and innovation in business. The College organized National Workshop on Business Research Methods from March 11-16, 2019. The Workshop focused on research tools and methods in business, including hands-on training on SPSS and MS Excel.

Speakers in the Workshop were Dr. Manoj Diwakar (JNU, Delhi), Dr. Aditya Tripathi (Delhi University, New Delhi), Prof. R.K. Sharma (Bharati Vidyapeeth University, New Delhi), Dr. Sunil Budhiraja (Lovely Professional University, Phagwara) and Dr. Sunil Kakkar (Poddar Management and Technical Campus, Jaipur).

The Workshop focused on significance, design, techniques, and modern trends in business research and the latest research tools such as hands-on training of statistical package, SPSS. Participants got the opportunity to work hands-on on the software, which is used by market researchers, survey companies, governments, marketing organizations, data miners, and others.

Students learn the conceptual and practical aspects of Business Research. The Workshop covered major areas in Business Research including methodology, design, data collection, questionnaire, data analysis, and tools such as SPSS and MS Excel. The experience and knowledge of the tools will be helpful in a variety of domains.

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