The "Department of Commerce and Management", conducted experiential learning activity in the subject Entrepreneurship and Small Business. In which the students of BBA III Semester were divided into four groups to design innovative products, along with branding and marketing strategies, to help them understand the entrepreneurial mindset. This activity was conducted under the guidance of Dr. Reema Singh.
Group 1: Smart Pen with Voice Recorder – Targeted at students & professionals for lecture recording.
Group 2: Smart Reusable Water Bottle – Linked with a mobile app to track water intake, promoting health & sustainability.
Group 3: Online Diwali Fest Website – An e-commerce platform to support local vendors during the festive season.
Group 4: UV Sanitizer Mobile Case – Focused on hygiene and safety with post-Covid relevance.
Outcome: Students demonstrated creativity, teamwork, and entrepreneurial mindset, applying theory to real-world product development.
